Read this if you work for a healthcare organization in a patient access or revenue cycle leadership or optimization role.
We’ve written before about the importance of the patient access check-in process in your revenue cycle. One of the key strategies to making the check-in process a good experience for patients, while also gathering the most important information for billing, is to have clear scripts for your patient access staff to leverage.
Five steps to creating an effective patient access script
1. Consider what information you need to collect and when
The best practice is to proactively collect and/or confirm insurance and patient demographic information at each encounter. If a patient carries more than one insurance, be sure to clarify which insurance should be primary. Doing this correctly up front will save time and prevent denials and associated workload and revenue loss.
2. Be clear about the information you need and don’t make assumptions
When you ask a patient if any information has changed since the last time they were in, they likely don’t remember. Instead, it is critical to ask the patient to confirm or provide their information each time.
Example: When proactively collecting patient information
Instead of "Have there been any changes to your information since you were last seen here?"
Say this: "To ensure your account is as accurate as possible, we require all patients to present a minimum amount of information."
3. Be direct about payments
Many patient access team members may try to soften the language about making payments in an effort to be polite and create a good experience. Providing scripting around this can help. Scripting should be polite but direct.
Example: When collecting co-pays
Instead of "You have a $20 co-pay today. Would you like to pay it?"
Say this: "You have a $20 co-pay today. How would you like to pay it: Cash, credit card, or check?"
4. Provide context
The majority of patients don’t completely understand the healthcare system in general, or your systems in particular. If the patient is required to do something, provide context so they understand. Always help patients understand the "why."
Example: When connecting a self-pay patient to a Financial Counselor
Instead of: "We can’t schedule you until you speak with someone in finance."
Say this: "Before scheduling your appointment, I will connect you with a financial counselor who can determine if you qualify for assistance and help you understand your financial obligations."
5. Stay positive
Changes to the patient check-in process can be frustrating to staff. Change is hard. If you’re implementing new workflows or processes that the staff is still learning, providing scripting can help them explain, in a positive way, to patients why the process is slower than usual.
Example: When establishing a new patient culture
Instead of: "I’m sorry, I have to do these new workflows."
Say this: "Our healthcare system has recently implemented improved processes to ensure that you are receiving the highest level of care. "
Communicating clearly, consistently, and positively is important to put patients at ease, and to make sure that you collect the most accurate and up-to-date information from patients. Once you’ve created scripting to support your processes, the next step is to train staff on the scripting provided. Providing ongoing support and feedback to patient access staff will help them feel more confident in their day-to-day communications.
Get more patient check-in tips to help your revenue cycle.
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