This spring, I published a blog about the importance of data governance in higher education institutions. In the summer, a second blog covered implementing baseline principles for data governance. With fall upon us, it is time to transition to discussing three critical steps to create a data governance culture.
1. Understand the people side of change.
The culture of any organization begins and ends with its people. As you know, people are notoriously finicky when it comes to change (especially change like data governance initiatives that may alter the way we have to understand or interact with institutional data). I recommend that any higher education institution apply a change management methodology (e.g., Prosci®, Lewin’s Change Management Model) in order to gauge the awareness of, the desire for, and the practical realities of this change. If you apply your chosen methodology in an effective and consistent manner, change management will help you increase buy-in and break down resistance.
2. Identify and empower the right people for the right roles.
Higher education institutions often focus on data governance processes and technologies. While this is necessary, you can’t overlook the people part of data governance. In fact, you can argue it is the most important part, because without people, there will be no one to follow the processes you create or use the technologies you implement.
To find the right people, you need to identify and establish three specific roles for your institution: data trustees, data stewards, and data managers. Once you have organized these roles and responsibilities, data governance becomes easier to manage. Some definitions:
Data trustees (the sponsors) – senior leadership (or designees) who oversee data policy, planning, and management. Their responsibilities include:
- Promoting data governance
- Approving and updating data policies
- Assigning and overseeing data stewards
- Being responsible for data governance
Data stewards (the owners) – directors, managers, associate deans, or associate vice presidents who manage one or more data types. Their responsibilities include:
- Applying and overseeing data governance policies in their functional areas
- Following legal requirements pertaining to data in their functional areas
- Classifying data and identifying data safeguards
- Being accountable for data governance
Data managers (the caretakers) – data system managers, senior data analysts, or functional users (registrar, financial aid, human resources, etc.) who perform day-to-day data collection and management operations. Their responsibilities include:
- Implementing data governance policies in their functional areas
- Resolving data issues in their functional areas
- Provide training and appropriate documentation to data users
- Being informed and consulted about data governance
3. Be consistent and hold people accountable.
Ultimately, your data governance team needs accountability in order to thrive. Therefore, it is up to data trustees, data stewards, and data managers to hold regular meetings, take and distribute meeting notes, and identify and follow up on meeting action items. Without this follow through, data governance initiatives will likely stall or stop altogether.
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